Magazine - Articles by Mike Orloff (Page 2)
1 Apr 2011 - Golf - Mike Orloff
The flood images we saw recently on the news are visions you would normally see in a Third World country, not Australia.
FREE Golf Industry Central Magazine: Autumn 2011 Issue
25 Mar 2011 - Golf - Mike Orloff
The new Autumn 2011 issue of Golf Industry Central is now available inside. Writer David Newbery covers the Summer of natural disasters and club updates, New PGA Chief Brian Thorburn, and meet Grant Garrison our Grow the Game expert.
23 Mar 2011 - Golf - Mike Orloff
Summer is technically over, but the aftermath is still yet to occur for many clubs throughout the region. Rain, heat, flooding, cyclones, earthquakes - what else can be thrown at the industry?
21 Mar 2011 - Golf - Mike Orloff
The Greg Norman-designed 18 hole championship Brookwater Golf Course has been operating since 2001and has been voted Queensland’s number one public access golf course for five consecutive years.
28 Feb 2011 - Golf - Mike Orloff
A new partnership between Australia’s number one golf website, iseekgolf.com and some of the major golf publications has just been announced.
7 Feb 2011 - Golf - Mike Orloff
Id like to introduce you to our newest Golf Industry Central team member, Grant Garrison. (The picture is not me!) A recent transplant from California (via Bhutan).
18 Jan 2011 - Golf - Mike Orloff
The images we've been seeing on the news are usually what we would see occurring in a Third World country not Australia, let alone your own backyard.
23 Dec 2010 - Golf - Mike Orloff
Many golf and sporting facilities are missing out on the basics of marketing products and services to their specific demographic target. Most facilities are primarily supported by a client base that is only within 20k of their location, but it is still common practice to soley rely on newspaper, radio and magazines advertising to the targets outside this 20k area.
FREE Golf Industry Central Summer 2011 Magazine
14 Dec 2010 - Golf - Mike Orloff
The new Summer issue of Golf Industry Central is now available on the below link. It's FREE so have a look and let us know what you think. It covers the golf industry in Australia, New Zealand, and SE Asia.
18 Nov 2010 - Golf - Mike Orloff
A big part of our market base that always seems to get overlooked is the female golfer. Golf has generally been male dominated over the years, but times have been changing.
10 Nov 2010 - Golf - Mike Orloff
As golf facility and club operators you must be in tune every day with what your clients need - be it public, members, social or group golfers. In the current economic climate, you cannot afford to lose any hard-earned loyal business.
5 Oct 2010 - Golf - Mike Orloff
To be considered a facility with "good service" you must really provide consistent, not just occasional, good service throughout all areas of the operation at all times. This can sometimes be a challenge when you have multiple staff that the client comes into contact with during their visit to your course.
FREE Golf Industry Central Magazine: Sep/Oct 2010 Issue
14 Sep 2010 - Golf - Mike Orloff
The new Sep/Oct issue of Golf Industry Central is now available why not have a read?
13 Sep 2010 - Golf - Mike Orloff
A big part of our market base that always seems to get overlooked is the female golfer. Our sport has generally been male dominated over the years, but times have been changing. The facilities that take ...
4 Sep 2010 - Golf - Mike Orloff
The AGCSA Newsletter announced that a number of long-serving NSW course superintendents were recognised for their years of service to the industry at the NSWGCSA Annual General Meeting held earlier this week.
23 Aug 2010 - Golf - Mike Orloff
This year's corporate golf booking window is upon us again. Client and reader feedback is telling us though that many businesses that normally hold golf outings are now only waiting 2-3 months in advance to book.
15 Aug 2010 - Golf - Mike Orloff
No matter how hard we try, we are bound to receive complaints about our facility, service, products or management style.
5 Aug 2010 - Golf - Mike Orloff
So which type of golf facility are you offering, the overall consumer experience or the low budget experience?
30 Jul 2010 - Golf - Mike Orloff
Simple maths show that for every 1% reduction in your 'cost of goods' (COG) you will save $10,000 per $1million in revenue you receive each year.
23 Jul 2010 - Golf - Mike Orloff
There used to be an old debate I'd have with some staff of mine, "who was more important, the person you are serving in front of you, or the person calling on the phone.